UK Ecommerce Email Marketing Agency

Email marketing
for ecommerce.

EmailFlow is a London-based agency helping UK ecommerce stores build Omnisend flows, run regular campaigns and improve email deliverability.

Flows, campaigns and reporting for growing online stores
Runs 24/7 · without you
Omnisend · automations demo
Illustrative email revenue £0
    Illustrative simulation with generated amounts. This is not a live client account or a revenue forecast.
    • CASE-STUDY RESULTS

    Explore results from the email channel.

    Dashboard layouts below are HTML recreations of reported figures, not live platform data or original screenshots. Read the case studies for context. Attributed revenue is not the same as incremental growth.

    REVENUE FROM OMNISEND
    £37,288.95 +72.3%
    603 orders
    CAMPAIGNS
    £21,881.06
    356 orders
    AUTOMATION
    £15,407.89
    247 orders
    TOTAL STORE REVENUE
    £89,609.95
    1,444 orders
    Revenue Orders
    ✓ Campaigns ✓ Automation ✓ Not from Omnisend
    £28K £16K £12K £8K £4K £0 Apr 15 Apr 18 Apr 23 Apr 27 May 1 May 5 May 9 May 13
    REVENUE FROM OMNISEND
    £46,585.00 +74.5%
    20 orders
    CAMPAIGNS
    £4,386.00
    3 orders
    AUTOMATION
    £42,199.00
    17 orders
    TOTAL STORE REVENUE
    £193,485.36
    101 orders
    Revenue Orders
    ✓ Campaigns ✓ Automation ✓ Not from Omnisend
    £75K £60K £45K £30K £15K £0 May 18 May 25 Jun 1 Jun 8 Jun 15
    REVENUE FROM OMNISEND
    £41,226.93 +76.4%
    646 orders
    CAMPAIGNS
    £19,269.95
    296 orders
    AUTOMATION
    £21,956.98
    350 orders
    TOTAL STORE REVENUE
    £116,358.65
    1,810 orders
    Revenue Orders
    ✓ Campaigns ✓ Automation ✓ Not from Omnisend
    £15K £12K £9K £6K £3K £0 Feb 8 Feb 14 Feb 20 Feb 26 Mar 1 Mar 7
    REVENUE FROM OMNISEND
    £28,744.12 +68.9%
    412 orders
    CAMPAIGNS
    £12,114.50
    182 orders
    AUTOMATION
    £16,629.62
    230 orders
    TOTAL STORE REVENUE
    £69,322.80
    988 orders
    Revenue Orders
    ✓ Campaigns ✓ Automation ✓ Not from Omnisend
    £25K £20K £15K £10K £5K £0 Jul 2 Jul 9 Jul 16 Jul 23 Jul 30
    How email marketing works

    Email earns from what you already have.

    Instead of paying for new traffic over and over, email helps you earn more from the people who have already visited your store.

    List growth

    Forms, pop-ups and purchase integrations. Everyone who shows interest lands in your database instead of disappearing after a single visit.

    Automated flows

    Welcome series, abandoned cart emails, post-purchase flows — everything sends itself based on customer behavior. The system works 24/7.

    Regular campaigns

    New products, promotions, educational content, seasonal pushes — timely reminders for people who already know and trust you.

    Dynamic segmentation

    Segmentation by behavior, purchase history and engagement — every customer gets emails about what actually matters to them.

    Data & A/B testing

    We see who opens, clicks and buys. We use that to optimize subject lines, copy and buttons — so every email drives more sales.

    Deliverability

    DKIM, SPF, DMARC and sender reputation management — we monitor authentication, sending practices and placement signals.

    Calculator

    How much could email earn for you?

    Explore an illustrative scenario where email is attributed 20–30% of store revenue. This is an assumption you can model, not a benchmark or forecast.

    Book a consultation
    Your monthly revenue
    £20,000
    £4,000–6,000
    modelled attributed revenue / month (20–30%)
    £48,000+
    annualised 20% scenario (not extra revenue)
    Calculation: monthly store revenue × 20–30%; annual figure uses 20% × 12. Fees, margins and existing email sales are not deducted. Understand attribution.
    • DELIVERY TIMELINE

    A clear implementation plan —
    from audit to launch.

    Our seven-day plan covers the core implementation, subject to access, integrations, content and approvals. Your agreed scope determines launch timing.

    1
    DAY 1

    Audit & strategy

    Within 24 h we show you where you are losing revenue and map out the exact plan.

    • Full email channel audit
    • Deliverability check
    • Custom strategy and clear plan
    EmailFlow · complete system
    Email strategy.
    Flows.
    Campaigns.

    A complete email system for £800/month that works for you — with scope agreed before work begins.

    Book a call
    Omnisend · ecommerce email management
    Book a consultation

    Answer a few questions and let's talk!

    Frequently asked questions

    Answers before you even ask.

    How quickly can email automation launch?

    Core flows can be planned for a seven-day implementation once account access, integrations, content and approvals are ready. Scope is agreed after the audit. Launch timing is separate from commercial results; revenue and list growth are not guaranteed.

    Which platforms do you work with?

    We work exclusively with Omnisend, including Shopify store integrations. We help with flows, campaigns, segmentation and deliverability.

    Which stores are a good fit?

    Our core service is designed for ecommerce stores with monthly revenue above £10,000. Suitability also depends on list size, consent, purchase frequency and the work required. We assess these during the consultation.

    Do I need an existing email list?

    An established list helps, but signup forms and customer integrations can be part of the plan. List growth depends on store traffic, the offer and permission to send marketing; there is no fixed growth multiple.

    How much does email management cost?

    The advertised management fee is £800 per month. Work can include audit, strategy, flow building, copy, design, campaigns, segmentation and reporting. We agree deliverables, campaign frequency, platform charges and any additional costs before work starts.

    Can you guarantee inbox placement?

    No provider can guarantee placement in every inbox or the primary tab. Authentication, list hygiene, sending practices and monitoring help manage deliverability, but receiving mail services decide where messages appear.

    Didn't find your answer? Book a free consultation and ask us directly.

    Email Marketing Guides & Insights

    Looking for practical e-commerce guides?

    Explore our library of 11 practical guides covering automations, welcome series, deliverability, benchmarks, and platform comparisons.

    Explore All 11 Guides